Credential: Ontario College Diploma
Work Integrated Learning: 2 Field Placements
Length: 4 Semesters
Duration: 2 Years
Effective: Fall 2024, Winter 2025
Students develop the knowledge, skills and experience to succeed within the sport industry. The fundamentals of business administration are introduced through courses in accounting, marketing, technology, research, and entrepreneurship. Operations in sport organizations are explored through curriculum in fundraising, sponsorship, program planning, leagues, tournament organizing and scheduling, fitness, and facility operations. In addition to the theoretical components of the program, practical experience is obtained through community leadership opportunities and field placements. New to the Sport Administration program are The Business of Esports and Scouting and Sport Team Operations courses.
Graduates of this program may be eligible for entry-level positions within amateur athletic associations, professional sport organizations, sport governing bodies, regional, provincial, national and international sport competitions, municipal parks and recreation departments, college and university athletic centres, varsity and intramural programs, community facilities, resorts, private and commercial clubs, event companies, outdoor adventure centres, sport retailers, equipment manufacturers, sport related charities and foundations.
Program Learning Outcomes
The graduate has reliably demonstrated the ability to:
- assess the political, economic and historical context when developing business strategies for a sport organization;
- adhere to relevant statutes, regulations and business practices in the sport industry to ensure consistency and currency across development and delivery;
- provide leadership in order to accomplish organizational goals;
- support the administration and operations of a sport organization using financial, marketing, administrative, planning and scheduling skills;
- create marketing and social media strategies that improve identity and brand awareness for sport organizations;
- use a variety of current and trending sport industry software to support the administrative operations of an organization;
- employ accounting and financial information to support the operations of a sport organization;
- develop, coordinate, implement and evaluate a variety of sport programs, events, game day events, tournaments and leagues that meet the needs of the organization and end users;
- conduct and present research to support business decision making in a sport organization;
- develop strategies for ongoing personal and professional development as a sport industry professional;
- promote responsible sport development through the use of sustainable, accessible and ethical practices;
- apply entrepreneurial strategies to respond to opportunities in the sport industry.
The following reflects the planned progression for full-time offerings of the program.
- Sem 1: Fall 2024
- Sem 2: Winter 2025
- Sem 3: Fall 2025
- Sem 4: Winter 2026
- Sem 1: Winter 2025
- Sem 2: Fall 2025
- Sem 3: Winter 2026
- Sem 4: Fall 2026
- Ontario Secondary School Diploma (OSSD) or equivalent, or mature student status
- Grade 12 English (C or U)
- any Grade 111 or 12 Mathematics (C,M or U)
Minimum of 60% in Grade 11 College or University level Mathematics (MBF3C or MCF3M)
Mature students, non-secondary school applicants (19 years or older), and home school applicants may also be considered for admission. Eligibility may be met by applicants who have taken equivalent courses, upgrading, completed their GED, and equivalency testing. For complete details refer to: www.georgiancollege.ca/admissions/academic-regulations/
Applicants who have taken courses from a recognized and accredited post-secondary institution and/or have relevant life/learning experience may also be considered for admission; refer to the Credit for Prior Learning website for details:
Criminal Reference/Vulnerable Sector Check
Placement agencies require an up-to-date clear criminal reference check and vulnerable sector check prior to going out on placement. Students should obtain their criminal reference three months prior to placement; checks conducted earlier may not be considered current. As some jurisdictions require longer lead-time for processing, please check with the program coordinator to ensure you allow for sufficient turn-around time. It is the student's responsibility to provide the completed document prior to placement start.
NOTE: A record of criminal offences, for which a pardon has not been granted, may prevent students from completing their placements, thereby affecting their ability to graduate.
Students are recommended to have Standard First Aid and CPR on admission to the program (on-line courses are not acceptable). It is the student's responsibility to renew their Standard First Aid and CPR certification annually while in the program. Students are asked to submit a copy of their current Standard First Aid and CPR certificate to the coordinator of the program.
16 Program Courses
1 Option Course
2 Communications Courses
3 General Education Courses
2 Field Placements
To graduate from this program, the passing weighted average for promotion through each semester, from year to year, and to graduate is 60%. Additionally, a student must attain a minimum of 50% or a letter grade of P (Pass) or S (Satisfactory) in each course in each semester unless otherwise stated on the course outline.
The following reflects the planned course sequence for full-time offerings of the Fall intake of the program. Where more than one intake is offered contact the program co-ordinator for the program tracking.
|COMP 1058||Technology in Administration||42|
|REAS 2003||Research in Recreation and Sport||42|
|RECR 1001||Program Planning||42|
|SPRT 1000||Introduction to Sport Administration||42|
|Select 1 course from the Communications list during registration||42|
|General Education Course|
|Select 1 course from the General Education list during registration||42|
|ACCT 1013||Accounting Fundamentals||42|
|FITN 1002||Fitness and Wellness||42|
|MKTG 1000||Introduction to Marketing||42|
|SPRT 1001||Sport Organizations in Canada||42|
|Select 1 course from the communications list during registration.||42|
|Select 1 course from the General Education list during registration.||42|
|BUSI 2025||The Business of Esports||42|
|RECR 2003||Sport and Recreation Administration||42|
|RECR 2005||Sport and Recreation Facility Operations||42|
|SPRT 2000||Sales, Fundraising and Sponsorship||42|
|SPRT 2001||Leagues, Tournaments and Events||42|
|SPRT 2002||Field Placement 1||60|
|RECR 2004||Trends in Sport||42|
|TOUR 2014||Sports Tourism||42|
|SPRT 2004||Scouting and Sport Team Operations||42|
|General Education Course|
|Select 1 course from the general education list during registration.||42|
|SPRT 2003||Field Placement 2||120|
|Students registered as January intake Semester 1 will take Field Placement 1 in the 2nd year winter semester and Field Placement 2 in the 2nd year fall semester.|
|Select 1 course from the Option list during registration||42|
|ENTR 1000||Social Entrepreneurship|
|ENTR 2009||Entrepreneurship and Small Business|
|RECR 1002||Event Planning|
|RECR 2001||Outdoor Recreation and Environmental Sustainability|
Students unable to adhere to the program duration of two years (as stated above) may take a maximum of four years to complete their credential. After this time, students must be re-admitted into the program, and follow the curriculum in place at the time of re-admission.
Disclaimer: The information in this document is correct at the time of publication. Academic content of programs and courses is revised on an ongoing basis to ensure relevance to changing educational objectives and employment market needs.
Program outlines may be subject to change in response to emerging situations, in order to facilitate student achievement of the learning outcomes required for graduation. Components such as courses, progression, coop work terms, placements, internships and other requirements may be delivered differently than published.